Kassie Kemp is Hilton’s Senior Director of Digital Acquisition. She drives brand and performance strategy and implementation for global digital media channels including search, display advertising, social media, and metasearch for the Hilton Worldwide portfolio of brands. She leads Hilton’s programmatic and data-driven approach to media buying and measurement.
Kassie previously served as Group Account Director at iProspect. She led multi-channel digital strategy for a diverse set of clients across the travel, retail, and automotive verticals. Kassie graduated from the McCombs School of Business at The University of Texas at Austin with a degree in Marketing.