Client Case Study: General Motors & Pinterest

22 May 2018
4:30 pm - 4:45 pm
Rocky Mountain Ballroom

Client Case Study: General Motors & Pinterest

Media platforms are evolving and we can no longer silo them into certain categories, whether that be generationally, vertically, etc. Take a look behind Pinterest’s curtain to better understand how they are taking progressing and innovative paths beyond expected categories (such as retail and CPG) for clients like GM. In this session, leaders from Pinterest and iProspect will showcase work and learnings from their latest initiatives that can apply to other advertisers.