Alesha Romatier, Leapfrog’s Vice President and GM of Communications, brings with her 14 years in Digital Marketing and Online Consumer Acquisition. Prior to joining Leapfrog, Alesha was the VP of Client Services and Ad Operations at Q Interactive. In her 6 year tenure there, she worked with top brands (Kelloggs, RJ Reynolds and Johnson and Johnson) to develop and drive their digital strategy – successfully conceiving, designing and implementing new consumer acquisition programs across all digital mediums. From there, she joined the Publicis Groupe where she ran a Client Services group with the mission of providing software solutions to the digital teams within the agency.
Since joining Leapfrog in 2012, Alesha has been a key player in developing strategic initiatives aimed at increasing full-funnel reach and conversion for her clients in Cable (Cox, Charter, Rogers, Comcast and Altice). She works as a strategic partner across all of our MSO partners to ensure that Leapfrog is developing solutions that solve our vertical’s unique business problems and delivering meaningfully results against their business goals.